This is the story of how five dollars and a mother’s love became BECO.
Beco [verb]: to carry with love.
In 2002, Gabby Caperon, BECO Founder, came to the US with $500 cash in her pocket. Born and raised in the Czech Republic under Communist Regime, Gabby lived, studied and worked in other countries and continents prior to her arrival. A Business Graduate & Physical Therapist; she started her career here in the US as a housemaid.
An avid sports enthusiast, she spent her early days in the US cleaning houses during the day and going to the beach in early mornings and late afternoons – learning a great deal about the American Culture and way of living.
When her son, Duke was born she realized that, “love is when the other person’s happiness is more important than your own.”
“I realized it’s no longer about me. It’s about him [her son]. I needed to come up with a means to support us and our new lifestyle.” –Gabby Caperon
She turned to online platforms, which were just starting to thrive. A second hand purchase of a t-shirt for $2.99, resold online for $5. With that five dollars, she purchased the raw materials to make her first baby carrier. She was testing it out with baby Duke when a woman saw it and loved it. Gabby sold it to her for $40 on the spot and knew she was onto something. Gabby immediately purchased more materials with that $40 and made 5 new carriers with it, which she sold online…. and from there the business grew immensely.
The business may have grown over the years, but one thing has never changed, our commitment to you, our customer and fellow parent. Being parents ourselves we fancy that we understand what parenthood is all about. And if you’re like us, you know that it is the most incredible thing in the world.
We stand behind our products.
We love what we do and do what we love.